Editorial Lead, PT Suite · NASM-CPT
Emma Carter
Emma has written about fitness business operations since 2019 and works with PT Suite to help trainers build sustainable practices. She covers pricing, payments, booking, and the real-world cost of coaching software — with worked examples, not press releases.
Connect: LinkedIn
Articles by Emma Carter (8)
- TrueCoach's New 5% Transaction Fee in 2026 (And What It Costs You)
In January 2026 TrueCoach added a 5% transaction fee to client payments. Here's what it actually costs you, and the TrueCoach alternatives that don't markup Stripe.
- The Real Cost of Trainerize in 2026 (With Worked Examples)
Trainerize advertises from $5/month — but with nutrition, branded app, and Stripe integration, the real solo trainer cost is $100-200/month. Here's the breakdown.
- How to Take Payments as a Personal Trainer in 2026 (Complete Guide)
A step-by-step guide to taking payments as a personal trainer — Stripe vs PayPal, packages and memberships, deposits, no-show fees, VAT for UK PTs, and the cheapest path.
- How to Set Up Online Booking for Personal Training (Step-by-Step)
How to set up online booking for personal training in under an hour — choosing the platform, setting your availability, payment, cancellation policy, and reminders.
- Best Personal Trainer Software in 2026: An Honest Comparison
An evidence-based ranking of the best personal trainer software in 2026 — covering Trainerize, TrueCoach, My PT Hub, PT Distinction, Mindbody, and PT Suite.
- Recurring Revenue for Personal Trainers: A Practical Guide
How personal trainers can move from one-off packages to predictable monthly income using memberships, subscriptions, and the right business model.
- How to Start a Personal Training Business in 2026
A practical, step-by-step guide to starting a personal training business in 2026 — certification, legal setup, pricing, marketing, and the tools you actually need.
- Online Personal Training: The Complete Business Guide
The full playbook for building an online personal training business in 2026 — pricing, software, Zoom setup, filming videos, and converting clients who never meet you in person.